Social media streams have emerged as new sources to support various geospatial applications. However, traditional geospatial tools and systems lack the capacities to process such data streams, which are generated dynamically in extremely large volumes and with versatile contents. Therefore, innovative approaches and frameworks should be developed to detect an emerging event discussed over the social media, understand the extent, consequences of the event, as well as it time-evolving nature, and eventually discover useful patterns. In order to harness social media for geospatial applications, this entry introduces social media analytics technologies for harvesting, managing, mining, analyzing and visualizing the spatial, temporal, text, and network information of social media data.
Huang, Q. (2018). Social Media Analytics. The Geographic Information Science & Technology Body of Knowledge (1st Quarter 2018 Edition), John P. Wilson (ed). DOI:10.22224/gistbok/2018.1.10.